SEU Zappos CRM system Implementation Case Discussion


Case Study 4: ZapposDefine SCM and how it can benefit Zappos. (1 Mark)Explain CRM and why Zappos would benefit from the implementation of a CRM system.(1 Mark)Demonstrate why Zappos would need to implement SCM, CRM, and ERP for a connected corporation. (1 Mark)Analyze the merger between Zappos and Amazon and assess potential issues for Zappos customers. (1 Mark)Propose a plan for how Zappos can use Amazon’s supply chain to increase sales and customer satisfaction. (1 Mark)